Crypto PR Business Development Executive

CoinFunnel is looking for a results-driven Crypto PR Business Development Executive to help us identify, approach, and close new clients across the cryptocurrency and Web3 industry.

We work with a large network of established crypto, financial, and mainstream publishers, offering press release placements, sponsored articles, and custom media packages for crypto projects, agencies, exchanges, presales, and Web3 companies.

This is a sales-focused role. You will be responsible for finding qualified prospects, starting conversations, following up consistently, recommending suitable PR options, and converting interested leads into paying clients.

Ideal Experience

• Previous experience in one or more of the following areas is strongly preferred:
• Crypto or Web3 business development
• Cold outreach and appointment setting
• Media, PR, advertising, or digital-marketing sales
• Selling sponsored articles, press releases, influencer campaigns, listings, or marketing services
• Telegram, X, Discord, LinkedIn, or email-based outreach
• Closing clients remotely through chat or calls
• Working with crypto founders, marketing agencies, market makers, launchpads, exchanges, or token projects
• Candidates who have previously sourced and closed their own clients will be prioritised.

What We Do Not Want

• Applicants who only send generic copy-and-paste messages
• Applicants focused only on the number of DMs sent
• Fake leads, unqualified scraped lists, or spam-based activity
• Candidates who require constant supervision
• People with no interest in learning the crypto PR market
• Applicants who cannot provide examples of previous sales or outreach work Quality, relevance, follow-up, and closed business matter more than raw message volume.

Compensation

• $300 monthly base salary
• 20% commission on collected gross profit from the first order of each client personally sourced and closed
• 10% commission on collected gross profit from repeat orders for six months
• Uncapped earning potential
• Additional performance bonuses for strong monthly results and recurring clients
• Base salary review after the initial 60–90 day performance period

Commission is paid only on completed and paid orders. Publisher costs, refunds, chargebacks, discounts, taxes, and payment-processing fees are excluded from gross profit calculations. Existing CoinFunnel clients, inbound leads, and prospects already recorded in the company database do not qualify for new-client commission unless assigned in advance.

Why Join CoinFunnel

• Access to a large network of crypto, finance, and mainstream publishers
• Strong commission potential from high-value and repeat clients
• Clear pricing, fulfilment, and publication support
• Opportunity to work with crypto agencies, exchanges, presales, and established Web3 companies
• Flexible remote working environment
• Potential to grow into a senior sales or business-development position
• Opportunity to build a valuable long-term client portfolio

Performance Expectations

The successful candidate will be expected to:

• Build a consistent pipeline of qualified crypto and Web3 prospects
• Conduct personalised outreach every working day
• Follow up with interested and undecided prospects
• Generate genuine sales conversations
• Send relevant proposals and publisher recommendations
• Close new clients and develop repeat accounts
• Maintain accurate records of all outreach and results
• Report weekly on leads, replies, proposals, closed orders, revenue, and gross profit

Performance will be measured by the quality of leads, positive responses, proposals sent, clients closed, collected gross profit, and repeat business.

How to Apply

Please send:

• A short introduction about your sales and outreach experience
• Details of any previous crypto, Web3, PR, media, or marketing-sales roles
• Examples of clients you personally sourced or closed
• Any measurable results, including sales generated, clients closed, or response rates
• The outreach channels you are most experienced with
• Your current location, time zone, and availability
• A short example message you would send to a crypto project that recently announced an upcoming exchange listing
• A brief explanation of how you would identify crypto projects likely to purchase PR services

Applicants who provide specific examples, measurable results, and relevant crypto-industry experience will be prioritised.